When it gets right down to it, a lot of us were drawn to advertising because we were dreamers. Our constructions never seemed to fit quite so easily into the ordered worlds of science or engineering or medicine.
Over the years, some of us may have even lamented that what we produce is not easily definable. Our dreaming doesn't have an easily tangible side that we can point to with pride and say, "Look. This is what I did today and someone's life is better for it."
Our dreams don't work that way?
Or do they?
Dreamers like all of us really do have something tangible to point to and know that our efforts can be worthwhile.
And the realization of these dreams is more than just a building built or a product sold, but something so much more valuable.
It is, at the very least, a difficult time made better. And often, it is a life restored.
Because, in the end, a dream doesn't necessarily have to be something grand or far-fetched. Sometimes, it's just a longing for a normal day.
A good night's rest.
A bill paid.
DREAM Fund exists for just such things. Since its inception, DREAM Fund has directed hundreds of thousands of dollars to people in our business whose lives have hit unexpected difficulties. Your tax-deductible contribution to DREAM Fund can ensure continued help to those who need it — people who many times would not qualify for help from other sources.
Read how the DREAM Fund was able to help Diana Brannon, Jared Dunten and Chris Colding.
Fact is, we are all privileged to work in a unique industry — one that many long to be a part of. Yet, like any other business, we are susceptible to uncertainties of time and of life itself.
But that doesn't mean we can't dream of a better way. It's what we do. And with your help, it is what we will continue to do.